Email Marketing Coordinator

Job Description

Fresh Prints, a fast-growing NYC-based custom apparel startup, is seeking an Email Marketing Coordinator to drive marketing initiatives. The role involves developing and executing email and text messaging strategies, planning and scheduling campaigns, setting up automated workflows, designing and optimizing email templates, and monitoring campaign performance.

• Develop and execute email and text messaging strategies.
• Plan and schedule email and text campaigns.
• Set up and maintain automated email workflows.
• Design and optimize email templates.
• Plan A/B tests to optimize campaign performance.
• Monitor and analyze campaign performance metrics.
• Collaborate with cross-functional teams.
• Utilize data analysis and segmentation techniques.
• Prepare and present regular reports on campaign performance.

Requirements:

• At least 2+ years of experience in marketing or related roles.
• Tech background is preferred.
• Strong collaboration and communication skills.
• Fluency in English is a must.
• Strong time management & prioritization skills.
• Super detail-oriented and meticulous with work.
• Self-motivated and excited to work on different kinds of projects.
• Understanding basic HTML and CSS will earn you brownie points.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Basic knowledge of Google Sheets and MS Excel.

Fresh Prints offers:

• Competitive annual salary
• Health Insurance
• The opportunity to learn a lot rapidly
• Working with a talented and busy team