Founding Creative Lead - New Brand

Job Description

Eucalyptus is seeking a Founding Creative Lead for a new brand focused on transforming healthcare access and experience in the UK. This role involves shaping the brand's look, feel, and experience across product, marketing, and patient content as part of the founding team.

Role Involves:

• Creating a category-defining brand with a cohesive visual and storytelling foundation.
• Crafting end-to-end experiences across the patient journey, from landing pages to in-app moments.
• Leading a small creative team across design and content, providing direction and fostering a creative culture.
• Shaping campaigns from concept to rollout, developing high-impact creative content.
• Building scalable systems, including brand guidelines and creative workflows.

Requirements:

• 5+ years of experience leading creative across brand, product, and marketing.
• Experience leading or growing a creative team.
• Deep understanding of people and ability to design and write based on insight.
• Comfort across various mediums, from Figma to film.
• Ability to move between strategy and execution.

Eucalyptus Offers:

• Employee options program.
• Monthly wellness allowance.
• Yearly personal development budget and leave.
• 25 days holiday + bank holidays.