Senior Product Marketing Manager

Job Description

BVNK, a company providing payment infrastructure for businesses, is seeking a Senior Product Marketing Manager. This role is pivotal in shaping how BVNK brings its stablecoin and payments products to market. The Senior Product Marketing Manager will report to the Chief Marketing Officer and will be responsible for developing go-to-market (GTM) strategies, crafting value propositions and messaging, enabling commercial teams, and feeding customer insights back into the business. Role involves:

• Leading end-to-end GTM strategies for product launches.
• Developing high-impact sales enablement materials.
• Owning product positioning, value propositions, and messaging pillars.
• Conducting regular customer interviews and win/loss analyses.
• Staying up to date on competitor activity and industry trends.

Requirements:

• Experience in the payments and stablecoin/blockchain space.
• A proven track record of driving GTM strategy for complex products.
• Excellent written and verbal communication skills.
• Demonstrated success collaborating cross-functionally.
• A customer-centric mindset.
• A solid understanding of the fintech and crypto competitive landscape.
• Applicants must be based in London (UK) or New York (USA).

What BVNK offers:

• Fair and competitive salary.
• Meaningful ownership in the business through employee option scheme.
• Flexible working hours, with hybrid working at its heart.
• Opportunities to travel to offices around the world.