Martech Lead

Job Description

Mozilla Corporation is seeking a Martech Lead to shape its marketing technology strategy and execution. Reporting to the Director of Websites & MarTech, this role involves building a cohesive MarTech roadmap, optimizing website conversion strategies, and integrating marketing tools with the data infrastructure. The Martech Lead will manage key analytics platforms and MarTech operations, collaborating with Marketing, IT, Data, Engineering, and Product teams.

The ideal candidate will be both strategic and hands-on, defining big-picture initiatives while implementing them.

Role involves:

• Defining and owning the MarTech strategy
• Managing marketing data and infrastructure
• Overseeing analytics and measurement
• Handling marketing operations and vendor management
• Providing thought leadership on emerging tech and AI
• Optimizing website and conversion strategies

Requirements:

• Proven experience in MarTech strategy and execution
• Deep understanding of MarTech tools and ecosystems
• Strong experience working with data teams
• Experience with BigQuery and marketing data infrastructure
• Hands-on experience managing Google Analytics
• Experience with Customer Engagement Platforms (CEPs)
• Excellent collaboration and management skills
• Knowledge of privacy regulations (GDPR, CCPA)
• Passion for AI and marketing innovation

What Mozilla offers:

• Generous performance-based bonus plans
• Rich medical, dental, and vision coverage
• Generous retirement contributions
• Quarterly all-company wellness days
• Country specific holidays plus a day off for your birthday
• One-time home office stipend
• Annual professional development budget
• Quarterly well-being stipend
• Considerable paid parental leave
• Employee referral bonus program