Digital Marketing Specialist

Job Description

Alarm.com is seeking a Digital Marketing Specialist to enhance their marketing team. The role involves driving digital marketing strategies through web content management, SEO, and A/B testing.

• Updating and managing web content using CMS tools.
• Creating, editing, and optimizing content for web pages.
• Planning and implementing content calendars.
• Designing and executing A/B optimization tests.
• Monitoring and analyzing content performance metrics.
• Conducting keyword research and implementing SEO strategies.
• Optimizing website content and structure.
• Developing and implementing targeted email marketing campaigns.
• Analyzing email campaign performance.

Requirements:

• 3+ years of experience in digital marketing, SEO, and content management.
• Hands-on experience with SEO tools and A/B testing platforms.
• Excellent written and verbal communication skills.
• Certifications in Google Analytics (Preferred).
• Experience with project management tools like JIRA and Confluence.

Alarm.com offers:

• Collaborative environment with high achievers.
• Opportunity to make an immediate impact.
• Diverse and dynamic work environment.
• Focus on team culture and fun corporate events.
• Competitive pay and benefits.

Alarm.com values in-person collaboration, with employees working from the office 4 days a week.