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Job Description
PHD UK is seeking a Media Experience Business Director to guide clients through media transformation. This role involves maximizing cross-channel and in-channel opportunities, driving connectivity between Media Experience specialists, and ensuring the integration of work to deliver high-quality output for clients.
Roles & Responsibilities:
- Be the primary point of contact between planning, client leadership, and Media Experience teams.
- Lead the Media Acceleration Framework process.
- Ensure channel responses are connected through data and media.
- Demonstrate data literacy across the client patch.
- Connect all channel specialists to bring one voice of Media Experience to clients.
- Work alongside the accountability team tracking client PRF targets.
- Ensure best-in-class processes and approaches are adhered to.
- Work closely with counterparts in Beyond, Marketing Science, and Data & Technology.
Requirements:
- Experience in media transformation and cross-channel integration.
- Strong leadership skills to drive connectivity and collaboration.
- Data literacy and understanding of 1st, 2nd, and 3rd party data.
- Commercial mindset to unlock revenue and support new business opportunities.
- Thought leadership to communicate market conditions and industry developments.
What This Role Offers:
PHD is committed to flexible working, offering a hybrid model with three days in the office and two days working remotely. They also offer flexible hours around core hours of 10:30 - 16:30. - Opportunity to lead media transformation for clients.
- Collaboration with various teams, including planning, client leadership, and Media Experience specialists.
- Exposure to new Beta solutions and omni-channel retail data strategies.
- Involvement in longer-term transformation projects, such as 1st party data strategy and future-proofed measurement.
