Senior Manager, Paid Media

Job Description

• Serving as a key strategic partner for agency clients.
• Developing and communicating paid social media strategies.
• Cross-functional collaboration with internal and external stakeholders.
• Executing paid amplification and targeting strategies across various platforms.
• Leveraging A/B testing and multi-touch attribution models to optimize campaigns.
• Maintaining attention to detail and organizational skills while managing multiple campaigns.
• Utilizing analytical skills to interpret data sets and inform strategic decisions.
• Crafting and presenting wrap reports to clients.
• Providing leadership and recommendations to improve internal paid media expertise.

• 4-6 years in paid social media roles.
• Experience developing and implementing influencer marketing strategies.
• Familiarity with major paid social tools and interfaces.
• Understanding of tracking pixels, UTM parameters, and advanced ad implementation techniques.
• Proficiency with benchmarking across platforms and verticals.
• Experience in strategic media planning and alignment with business objectives.
• Excellent verbal and written communication skills.
• Flexibility and problem-solving skills in a results-driven environment.
• Thorough understanding of branded content ad policies and compliance requirements.

• Medical, Dental, Vision insurance
• 25 days of PTO + Sick days + Winter break
• Retirement planning with employer match
• Monthly phone/internet reimbursement
• Professional development stipend
• New joiner Home office allowance
• Fertility benefits
• Up to 16 weeks of paid parental leave
• Volunteer days