Marketing Data Analyst

Bitpanda, a leading European investment platform, is seeking a Marketing Data Analyst to join their Commercial Strategy and Operations team. This role is based in Vienna, Austria, and involves supporting the team with data analysis, campaign preparation, performance reporting, and project management.

The Marketing Data Analyst will play a crucial role in providing actionable marketing insights through the analysis of large-scale datasets. They will collaborate with multiple teams to support data-driven marketing strategies and create interactive reports and dashboards to empower key stakeholders.

Responsibilities include:

• Analyzing large-scale datasets to find actionable marketing insights
• Providing a better understanding of customers and their user characteristics
• Segmenting and targeting customers effectively to maximize conversions
• Collaborating across multiple teams to support a data-driven marketing team
• Creating interactive reports and dashboards to solve specific needs

Requirements:

• 2+ years of experience in a data analytics or BI role
• Experience in marketing analytics, consumer insights, and/or business analysis
• Excellent data querying and visualization skills
• Proficiency in SQL, Tableau, and Google Sheets
• Familiarity with Snowflake and Metabase
• Strong analytical, problem-solving, and project management skills

Bitpanda offers:

• Hybrid-working model with 25 Work From Anywhere days
• Participation in stock option plan
• Company-wide and team events