Associate SEO Manager, US

Job Description

Aspire is seeking an Associate SEO Manager to drive organic traffic growth in the US market. This role is crucial for scaling customer acquisition through online signups and quality leads. The Associate SEO Manager will collaborate with product marketing managers and global product teams to gather local insights and identify content opportunities. Reporting to the Director of Growth Marketing, the candidate will work alongside specialists in content, creative production, and website updates.Responsibilities:

• Drive SEO content production for the US market in English.
• Own the delivery of organic growth for the US Market.
• Generate increasing online signups and leads to acquire new customers for Aspire.
• Use market, competitor, and keyword research to build a prioritised content plan.
• Work with internal and outsourced resources to publish content at scale.
• Use tools like Ahrefs for research and opportunity forecasting.
• Develop Aspire's expertise to deeply understand our product and target audience.
• Measure and report content performance to iterate and optimise results.
• Adhere to internal guidelines and processes to ensure we remain compliant.
• Share market insights with the rest of the marketing team to inform broader campaigns.

Requirements:

• 3-4 years of experience in SEO and understanding of best practices.
• Experience in the use of SEO tools (Ahrefs, SEM Rush, Google Search Console, Google Analytics 4).
• Fluent in English.
• Strategically minded and able to understand how to shape a plan to deliver results.
• Curious by nature, you spot problems and identify solutions on your own.
• Highly process-driven, analytical, and conscientious.
• Ability to understand Aspire’s needs and organize workstreams and projects with clear timelines and deliverables.

What Aspire offers:

• Uncapped flexible annual leave.
• Hybrid work arrangement.
• Training subsidy for your professional growth.
• Wellness benefit.
• Team bonding budget to foster collaboration and sense of belonging.
• Flexibility to work from anywhere (for up to 90 days per annum).