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Bilingual B2C Marketing Manager

B2C Marketing Manager to grow consumer side of marketplace.
Too Good To Go
On-Site
Canada
USD 46,095 - 63,655
CAD 63,000 - 87,000
Job Description
Too Good To Go is seeking a Bilingual B2C Marketing Manager to focus on the Canadian market. The ideal candidate will be responsible for growing the consumer side of the Too Good To Go marketplace, contributing to the company's mission to fight food waste. This role involves leading brand and marketing storytelling, driving local demand-generating activities, and managing local partnerships.

Role Involves:
  • Leading brand and marketing storytelling across owned and paid channels.
  • Driving local demand-driving activities to balance the marketplace.
  • Leading local partnerships with content creators, influencers, and 3rd parties.
  • Leading local CRM and product initiatives to drive app engagement.
  • Tailoring globally-led campaigns for Canadian target segments.
  • Managing creative briefs with internal and external partners.
  • Using data and measurement to improve consumer understanding.
  • Collaborating with marketing and commercial functions.
  • Fostering relationships with marketing colleagues.

Requirements:
  • Significant experience in consumer marketing and brand building.
  • Hands-on experience in driving results with data and insights.
  • Experience planning and executing consumer marketing campaigns.
  • Comprehensive understanding of the social media landscape.
  • Excellent communication skills in both English and French.
  • Exceptional organizational skills and multitasking ability.
  • Keen eye for detail and proficiency in creative content briefing.
  • Accountability, leadership, and results-oriented mindset.
  • Desire to make a positive impact on the planet.

What Too Good To Go offers:
  • Opportunity to work in a social impact company.
  • Working alongside an international community.
  • Personal and professional development opportunities.
  • Inclusive company culture.
Apply Manually

Too Good To Go

Too Good To Go is a European impact business committed to reducing food waste. Connecting businesses with surplus food to consumers, it operates in 19 countries with over 116 million users. The company fosters a collaborative approach involving producers, retailers, consumers, and policymakers to minimize waste. With a focus on sustainability, Too Good To Go aims to create a world where all food produced is ultimately consumed, promoting environmental and social responsibility in the food industry.

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