Growth Manager

Job Description

Sotheby's is seeking a highly motivated Growth Manager to lead its performance marketing efforts and drive audience growth, with a strong focus on the Asia region. The ideal candidate will play a key role in expanding the company's reach and visibility through digital strategies, adapting global playbooks to local market dynamics.Sotheby's is looking for someone with a holistic view of digital marketing and audience development to support broader growth initiatives, including CRM, SEO, UX, and AI-related projects.Responsibilities:

• Develop and execute multi-channel paid media strategies to grow Sotheby’s audience in Asia.
• Own campaign planning and performance across Google, Meta, Baidu, WeChat, Douyin/RED, and other high-impact platforms.
• Leverage advanced analytics and Excel to track, analyze, and forecast marketing performance.
• Act as the key growth partner to Specialist teams across art and luxury.
• Stay ahead of platform trends, regional user behavior, and emerging tools to identify acquisition opportunities.

Requirements:

• Experience in a performance marketing or media agency environment.
• Direct experience managing marketing programs in Asia.
• Strong analytical mindset with proficiency in tools such as Adobe Analytics, Tableau, and Facebook Business Manager.
• Advanced Excel skills.
• Fluency in both English, Chinese and/or Mandarin (written and spoken) is required.
• Bachelor’s degree in Marketing, Business, Digital Media, or a related field.

Sotheby's offers:

• A discretionary bonus
• A competitive benefits package