Strategy Director - Beauty & Skincare

Job Description

OMD EMEA is seeking a Strategy Director to join their team, focusing on the Beiersdorf account (Nivea, Eucerin, and Hansaplast/Elastoplast). This role involves developing full-funnel communication strategies and ensuring the use of OMD Design across the agency. The Strategy Director will work closely with various teams to deliver innovative media strategies and measurement methodologies.Responsibilities:

• Translate client briefs into strategic recommendations.
• Create and articulate strategy for senior marketers.
• Translate strategy into actionable media guidelines.
• Partner with agency teams for integrated comms planning.
• Develop strategies and measurement frameworks for paid, owned, and earned media.
• Apply evidence-based insights to recommendations.

Requirements:

• Communications experience with media expertise.
• Experience in a strategically focused role.
• Strong understanding of FMCG marketing theory.
• Interest in the skincare landscape.
• Ability to lead strategic conversations and challenge clients.
• Strong collaboration skills.

Benefits:

• Opportunity to work across Nivea and Derma Health Care brands.
• Work with a team of strategists on the Beiersdorf account.
• Flexible working model with three days in the office and two days remote.