Data Strategy Director (Tech Focus)

Job Description

Beyond is seeking a Data Strategy Director to enhance its Consultancy and Marketing Transformation Division. The role involves dedicating 50% of the time to a major retail account, focusing on improving customer engagement and boosting business growth through a cohesive data strategy. The other 50% will be assigned to another significant client. As part of the consultancy division, the director will contribute to Beyond's broader offerings, addressing complex marketing challenges with data-driven solutions.Role involves:

• Developing and implementing data strategies.
• Elevating customer engagement.
• Driving business growth.
• Contributing to innovative data-driven solutions.

Requirements:

• Extensive experience in data strategy within retail, e-commerce, or loyalty sectors.
• Deep understanding of CDPs, DMPs, and marketing technology ecosystems.
• Ability to translate business objectives into actionable data strategies.
• Strong understanding of audience segmentation and data-driven marketing.
• Experience in developing measurement frameworks.
• Excellent communication and stakeholder management skills.
• Strong understanding of data privacy regulations (GDPR).
• Experience working in an agile environment.

Role offers:

• Opportunity to work with prestigious clients.
• Contribution to a growth-focused media agency.
• Flexible working model (hybrid).