Director of Content, Syndication Strategy

Job Description

Launch Potato is seeking a Director of Content, Syndication Strategy for FinanceBuzz. This role involves defining and leading the content strategy across platforms like MSN and Apple News. The Director will set the editorial vision, refine the brand voice, and drive revenue and audience growth through data-driven decisions. They will oversee a high-performing editorial team, mentor staff, and ensure content quality.Role involves:

• Defining and leading content strategy for syndication platforms.
• Maintaining editorial voice and quality across high-volume production.
• Monitoring performance data to optimize content strategy.
• Reviewing and approving content to uphold editorial standards.
• Collaborating with cross-functional teams.
• Mentoring and managing editorial team.
• Introducing editorial experiments for measurable wins.

Requirements:

• 7+ years of digital editorial leadership experience.
• Proven ability to lead high-volume editorial operations.
• Fluency in content syndication platforms.
• Data-obsessed mindset with strong analytical skills (Looker, Google Sheets).
• Adept at leading a team and developing scalable strategies.
• Exceptional editorial judgment and creative ideation skills.
• Open mind around the implementation of AI.

Role offers:

• Opportunity to define and lead content strategy.
• Chance to mentor and manage a high-performing team.
• Exposure to cross-functional collaboration.
• Impact in a profitable, high-growth company.