Senior Manager, Revenue Marketing

Job Description

Merge is seeking a Senior Manager, Revenue Marketing to spearhead enterprise pipeline generation through sophisticated ABM and integrated campaigns. This role presents a ground-floor opportunity to own and scale this critical function, with the potential to build and lead a high-performing team as the company grows. The Senior Manager will play a pivotal role in supporting the sales motion to target accounts with campaigns that capture the interest of buyers from target accounts. He will be an audience expert, building a strong intuition of Merge's audience of developers and product leaders in B2B SaaS companies responsible for building product integrations.

What this role involves:

• Building Merge's account-based marketing foundation.
• Creating integrated campaigns in collaboration with Product Marketing, Ops, and Design team members.
• Managing and continuously optimizing campaigns to target the ideal customer profile (ICP) and target accounts.
• Scaling marketing efforts to generate predictable Enterprise sales opportunities and pipeline.

Requirements:

• 6+ years of demand generation experience, preferably for B2B SaaS companies.
• Experience owning the full demand generation or revenue marketing function, with team management experience being a plus.
• Ability to thrive in a fast-paced environment and pioneer a new market.
• Analytical and experimental background, capable of using insights to continuously test campaigns.
• Clear communication skills with a hands-on approach to writing emails and landing page copy.
• Comfort with the full marketing stack, including Salesforce, Hubspot, and Google Analytics.
• Extensive experience with segmenting audiences and developing integrated lifecycle campaigns, including account-based marketing.
• Ability to drive partners and vendors to deploy best practices and achieve results.

What Merge offers:

• Unlimited PTO + 10 company holidays
• Pre-Tax commuter benefits
• 100% covered health, vision, and dental insurance
• 401K Plan
• $200 one-time home office stipend
• In office snacks and free dinner when working past 7pm