Product Marketing Manager (REMOTE US)

Job Description

Veeam, the global market leader in data resilience, is seeking a Product Marketing Manager to drive the continued success of the Veeam Data Platform. This role involves translating powerful technology into real-world customer value and crafting stories that resonate with customers.Responsibilities:

• Drive product go-to-market (GTM) strategy, including positioning, messaging, and storytelling.
• Plan and execute messaging and GTM for product and feature launches.
• Collaborate with product management, sales, demand gen, field, and partner marketing.
• Build or guide campaign messaging that converts.
• Partner with web and digital teams to ensure web journeys support conversions.
• Champion the SDR team by providing content, messaging, and campaign support.
• Become the expert on the product, market, trends, competition, and customer.
• Use insights and metrics to refine messaging.

Requirements:

• Proven product marketing experience (5+ years).
• Understanding of cadence, effective Calls To Action (CTA), and personalization.
• Understanding of web journeys and how they contribute to a seamless buyer experience.
• Experience working with SDRs.
• Great communication skills.
• Energetic, optimistic, and collaborative attitude.
• Comfortable with complexity and able to simplify technical concepts.
• Experience in product marketing or a related role within B2B tech (SaaS, data protection, or cybersecurity preferred).

What Veeam Offers:

• Opportunity to drive product go-to-market strategy.
• Chance to collaborate with various teams.
• Ability to influence the web experience.
• A role in a leading data resilience company.