Marketing Lead – Growth & Brand

Job Description

Ramp Network is seeking a Marketing Lead to spearhead growth and brand initiatives for their new consumer product. This role involves shaping the brand's narrative, executing off-platform campaigns, driving user acquisition, and building trust through storytelling. The Marketing Lead will collaborate with product and design teams to align acquisition, activation, and retention strategies. This is a chance to build a category-defining brand at the intersection of fintech, crypto, and global payments.Role involves:

• Crafting and evolving a compelling brand narrative and positioning.
• Planning and running high-impact campaigns across various channels.
• Driving user acquisition and awareness in multiple regions.
• Building credibility through testimonials and community storytelling.
• Simplifying stablecoins and wallets through clear educational content.
• Leveraging AI tools for efficient execution.
• Partnering with product and design teams for alignment.

Requirements:

• 7–10 years of experience in growth, brand, or product marketing.
• Proven ability to lead off-platform marketing campaigns.
• Self-starter with a track record of owning strategy and execution.
• Experience driving international growth, including emerging markets.
• Excellent storytelling and brand-building skills.
• Confident using AI tools for content creation and campaign operations.
• Hungry to grow into a Head of Marketing role.

Role offers:

• Competitive salary
• Private medical care package
• Self-development and conference budget
• Modern and comfy office in London, Warsaw, Wroclaw and Dublin
• Flexible hybrid working or remote working