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Field Marketing Manager

Field Marketing Manager role at Gong, driving impactful programs.
Gong.io
Remote
United States
USD 106,350 - 157,000
Job Description
Gong is seeking a Field Marketing Manager to own the company's field marketing engine and drive impactful programs supporting priority business segments. This role involves orchestrating executive-level programs, such as the Executive Briefing Experience (EBX), high-touch executive experiences, and direct mail campaigns, to help Sales open doors, deepen C-suite relationships, and accelerate opportunities through the funnel. Every program's success is measured by the pipeline and ARR lift it delivers for the highest-priority segments of the business and ABM target accounts.

The role involves:
  • Building and maintaining a quarterly calendar of executive events, EBXs, and high-touch activities.
  • Owning the EBX end-to-end, including agenda design, stakeholder preparation, on-site execution, and follow-up.
  • Activating multiple channels, such as direct mail, executive 1:1 meetings, partner co-marketing, and scalable “event-in-a-box” kits.
  • Partnering with Sales to align on account priorities, share program impact, and adjust tactics in real time.
  • Collaborating with the Corporate Events team to align field programs with the company’s global event strategy.
  • Innovating and scaling new experiences that support pipeline and ARR goals.
  • Measuring and optimizing engagement, velocity, and ROI using Salesforce, Tableau, and 6Sense/Demandbase.

Requirements:
  • 5+ years of field marketing or demand-gen experience in B2B SaaS with an emphasis on Enterprise executive buyers.
  • Demonstrated record of creating and accelerating pipeline through executive programs and account-centric campaigns.
  • Confidence working with C-level executives, partners, and internal stakeholders.
  • Data-driven mindset, reporting acumen, and strong project-management skills.

Gong offers:
  • Medical, dental, and vision plans.
  • Wellbeing Fund.
  • Mental Health benefits.
  • 401(k) program.
  • Education & learning stipend.
  • Flexible vacation time.
  • Paid parental leave.
  • Company-wide recharge days.
  • Work from home stipend.
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Gong.io

Gong.io is a Revenue AI platform that empowers revenue teams to enhance productivity, predictability, and revenue growth. By capturing and understanding customer interactions, Gong's platform delivers insights, predictions, and actions essential for business success. Serving over 4,500 companies globally, it enables data-driven decisions and impactful actions. Gong's Revenue AI aims to unlock revenue potential by providing a comprehensive view of customer and business trends.

All Jobs at Gong.io (54)