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Director, Web Strategy and Digital Marketing (Remote)

Director of Web Strategy and Digital Marketing at KnowBe4.
KnowBe4
Remote
United States
USD 145,000 - 150,000
Job Description
KnowBe4 is seeking a Director of Web Strategy and Digital Marketing to lead its inbound marketing efforts. The Director will be responsible for building the KnowBe4 brand and acquiring new customers through various online channels. This role involves managing a team and executing strategies to achieve company goals for brand awareness, demand generation, and opportunity creation.

Responsibilities:
  • Manage inbound marketing team members and processes.
  • Execute strategy for inbound marketing channels.
  • Oversee expansion of websites.
  • Measure and optimize inbound marketing programs.
  • Identify, evaluate and test new marketing programs.
  • Collaborate with marketing team members.
  • Review and approve promotional content.
  • Stay up-to-date with digital marketing trends.
  • Identify, evaluate and manage marketing agencies, vendors, and platforms.
  • Provide recommendations for subordinate employees.

Requirements:
  • Bachelor’s Degree in Marketing or similar field, or equivalent work experience
  • 3+ years of experience managing teams relating to websites, seo/paid search, and organic/paid social media
  • Significant experience with all aspects of the inbound marketing function and processes
  • Experience partnering with executive leaders in Sales, RevOps, Product, etc.
  • Experience with B2B marketing in the technology industry (IT Security and SaaS marketing a plus)
  • Experience handling marketing budgets and forecasting/reporting results
  • Experience with Salesforce and Google Analytics
  • Significant management experience overseeing teams of 2 or more
  • Excellent communicator and creative thinker
  • Expert in end-to-end marketing for inbound marketing functions
  • Strong analytical skills
  • Significant experience managing and negotiating with demand generation vendors and platform providers

KnowBe4 offers:
  • Company-wide bonuses based on monthly sales targets
  • Employee referral bonuses
  • Adoption assistance
  • Tuition reimbursement
  • Certification reimbursement
  • Certification completion bonuses
  • Relaxed dress code
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KnowBe4

KnowBe4 is a leading security awareness training and simulated phishing platform provider, empowering organizations worldwide to combat social engineering. By educating employees to make informed security decisions, KnowBe4 helps manage the ongoing threat of human error. Recognized as a top workplace, the company fosters a welcoming environment that values transparency, ownership, and continuous professional development. Through engaging activities and a commitment to innovation, KnowBe4 cultivates a positive and collaborative culture for its employees.

All Jobs at KnowBe4 (59)