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Senior Manager, Customer Marketing & Education

Senior Manager for Customer Marketing & Education at Smartly.
Smartly
Hybrid
On-Site
United Kingdom
Undisclosed salary
Job Description
Smartly is seeking a Senior Manager to lead Customer Marketing and Customer Education efforts. This role focuses on driving customer engagement, adoption, and advocacy through educational programs and success story amplification. The Senior Manager will collaborate with GTM, Product, and CS teams to transform education into empowerment and customer success into growth.

Responsibilities:
  • Build and scale customer advocacy through case studies, testimonials, awards, and community building.
  • Partner with Product Marketing and CS to amplify success stories.
  • Manage customer-facing collateral and webinars.
  • Lead programs that drive adoption, renewals, and expansion.
  • Own the strategy for customer onboarding, product education, and enablement content.
  • Develop scalable content such as videos, guides, webinars, and certifications.
  • Drive usage and engagement with education platforms.
  • Leverage education analytics to optimize content.
  • Act as a strategic partner to CS, Product, and PMM teams.
  • Build and manage a small team of cross-functional contributors.
  • Set KPIs across engagement, adoption, satisfaction, and advocacy.

Requirements:
  • 7–10+ years of experience in Customer Marketing, Product Marketing, Customer Education, or Enablement roles.
  • Proven track record of building customer-facing programs that scale.
  • Strong communication and storytelling skills.
  • Experience with LMS platforms, advocacy tools, and customer marketing technologies.
  • Data-driven with experience owning KPIs across NPS, adoption, and campaign performance.
  • Ability to work in a hybrid model (3 days a week at the office).

Smartly Offers:
  • Inclusive Culture
  • Global Impact
  • Wellbeing Focus
  • Total Rewards
  • Hybrid Workplace
Apply Manually

Smartly

Smartly is an AI-powered advertising technology company transforming ad experiences for brands. Its platform integrates media, creative, and intelligence capabilities, managing significant ad spend across major platforms like Facebook, Google, Instagram, Pinterest, Snap, and TikTok. Smartly delivers tangible business outcomes through its end-to-end technology and customer service. Operating globally with a diverse team, Smartly fosters an inclusive environment. Smartly is recognized as a Leader in Creative Advertising Technologies.

All Jobs at Smartly (51)