Job Description
Launch Potato is seeking an Affiliate Marketing Manager to drive growth and retention across its publisher partnerships. The Affiliate Marketing Manager will leverage relationship management, data-driven optimizations, and cross-functional collaboration to maximize performance. This role involves strategic insight, operational excellence, and a proactive, growth-minded approach.
- Account Ownership: Own and grow a portfolio of publisher accounts, manage relationships, optimize campaigns, and increase partner value.
- Campaign Execution: Execute daily campaign operations including creative testing, launches, budget shifts, and pacing with 100% accuracy.
- Performance Optimization: Analyze campaign performance data to deliver actionable insights that improve CTR, CPA, ROAS.
- Revenue Growth: Contribute to top-line growth by expanding account opportunities and upselling additional placements or integrations.
- Documentation & Reporting: Maintain organized records of partner communications, test results, and campaign decisions across systems.
- Cross-Functional Collaboration: Partner with media buyers, analytics, and creative teams to scale campaigns and prioritize optimizations.
- Partner Communication: Establish a recurring communication cadence to support retention, strategic alignment, and satisfaction.
Requirements: - Minimum of 2 years in publisher, affiliate, or performance marketing with direct publisher partner management and reporting ownership.
- Completely comfortable both working Eastern Timezone hours and supporting adhoc partner/business needs outside of standard hours whenever they occur.
- Demonstrated ability to interpret and act on performance data across KPIs such as CTR, CPC, CPA, ROAS.
- Strong communication, negotiation, and upselling skills.
- Proactive, growth-minded approach with a high level of organization and follow-through.
The role offers: - Base salary
- Profit-sharing bonus
- Competitive benefits