Assistant Marketing Manager (EU) - Based in Hong Kong at CASETiFY

CASETiFY is seeking an Assistant Marketing Manager to support their European market expansion. The role involves planning and executing marketing activities for European regions, with a focus on Germany, Italy, the Netherlands, Belgium, and Poland. This includes managing paid and organic digital channels, influencer marketing, email marketing, CRM, and PR.

The Assistant Marketing Manager will lead 360 marketing campaigns, encompassing offline events, and manage local performance marketing efforts such as SEM, Display, Social Ads, and KOL initiatives. They will also be responsible for creating innovative and localized marketing campaigns in alignment with global marketing strategies.

Responsibilities:

• Planning and implementing marketing activities for European regions.
• Leading 360 marketing campaigns, including offline events.
• Managing local performance marketing efforts.
• Creating innovative and localized marketing campaigns.
• Developing marketing metrics, goals, and KPIs.

Requirements:

• Bachelor's degree in Business, Marketing, Communication, or related field.
• 5+ years of experience in marketing or a related field.
• Proficiency in a European language with excellent writing skills.
• Business-level English proficiency.
• Strategic problem-solving skills.
• Strong planning, analytical, and creative abilities.
• Ability to work independently and under pressure.
• Extensive knowledge of European market trends.

What CASETiFY offers:

• Opportunity to work in a fast-paced environment.
• Chance to create procedures that increase efficiencies and scalability.
• Exposure to European markets, particularly Germany, Italy, the Netherlands, Belgium, and Poland.