Assistant Business Development Manager (Partnership) at CASETiFY

CASETiFY is seeking an Assistant Business Development Manager to join its Global Partnership team. This role involves supporting the rapid expansion of the global market by researching trends, connecting with brands, and executing collaboration collections and marketing campaigns.

The role involves:

• Developing and executing collaboration projects.
• Planning and deploying marketing and collaboration launch campaigns.
• Managing external partner relations.
• Optimizing and initiating engaging marketing activations.
• Coordinating with the design team to develop collaborative creatives.
• Supporting budget and sales forecast reports.
• Assisting in owning KPIs and analytics.
• Performing market research and monitor competition.

The requirements include:

• Bachelor's Degree in Business, Marketing, or equivalent.
• 5+ years of relevant experience in marketing, e-commerce, or consumer product licensing.
• Experience in go-to-market plan execution (preferred).
• Ability to work under pressure and handle multiple tasks.
• Strategic thinking and excellent problem-solving skills.
• Excellent written, verbal, and visual communication skills.
• Passion for technology, fashion, and lifestyle brands.
• Proficiency in intellectual property (IP) licensing processes.
• Excellent English and Chinese.