Assistant Marketing Manager (Growth Focus) at CASETiFY

CASETiFY is seeking an Assistant Marketing Manager to drive marketing activations across various channels. This role focuses on growth, content, social media campaigns, and data analytics within the Hong Kong market, aligning with brand objectives. The Assistant Marketing Manager will collaborate with cross-functional teams to implement growth initiatives and enhance customer journeys.

Responsibilities include:

• Developing and executing performance-driven marketing strategies for customer acquisition, retention, and engagement in Hong Kong.
• Planning and executing integrated marketing campaigns aligned with brand objectives and business goals.
• Establishing data-backed KPIs for all marketing campaigns and ensuring performance tracking.

Requirements:

• Bachelor's degree in Business, Marketing, Communication, or equivalent.
• Minimum 5+ years of relevant experience in Marketing, E-commerce, or Consumer Products.
• Strong number-centric mindset.
• Proven track record of leading marketing projects with high ROI.
• Skilled in analyzing data and translating numbers into actionable insights.
• Ability to work in a fast-paced and dynamic environment.
• Passionate about technology, fashion, and lifestyle brands.

The role offers:

• The opportunity to work for a fast-growing brand.
• A dynamic and fast-paced work environment.
• The chance to work with technology, fashion, and lifestyle brands.