Senior Director, Product Marketing, Governance

Job Description

• Developing and executing a comprehensive product marketing strategy for Governance solutions.
• Owning the go-to-market strategy, including positioning, messaging, and segmentation.
• Partnering with product management to influence the roadmap.
• Leading and mentoring a high-performing product marketing team.
• Conducting in-depth market research to understand industry trends and customer pain points.
• Monitoring and analyzing competitor offerings.
• Serving as a subject matter expert on governance.
• Developing compelling sales enablement materials.
• Driving content marketing strategies.
• Partnering with demand generation and growth teams to craft targeted campaigns.
• Defining and tracking key KPIs and optimizing marketing efforts.

• 10+ years of experience in product marketing within a SaaS or cloud-based environment, with a focus on GRC or enterprise software.
• Proven track record of developing GTM strategies and driving revenue growth.
• Leadership role in a >$200m ARR company with proven recent experience in delivering hitting/exceeding financial targets.
• Strong understanding of governance practices and frameworks, compliance regulations, and risk management best practices.
• Exceptional storytelling, messaging, and positioning skills.
• Experience working cross-functionally with product management, commercial, and customer success teams.
• Ability to influence at the executive level and act as a thought leader in governance.
• Strong analytical mindset with experience in data-driven decision-making.
• Excellent communication skills.

• Flexible work environment
• Global days of service
• Comprehensive health benefits
• Meeting free days
• Generous time off policy
• Wellness programs