Growth Marketing Manager at Careers at Eucalyptus

Eucalyptus is seeking a Growth Marketing Manager to support the growth of Juniper. The company is an Australian founded digital healthcare company that aims to solve the world’s biggest healthcare challenges. The role involves a blend of data analysis and creative thinking to drive growth across various marketing channels.

Role involves:

• Managing and optimizing paid media campaigns across platforms like Facebook, Google Search, YouTube, and TikTok.
• Establishing a test-measure-learn feedback loop with the creative team to improve ad performance.
• Maintaining a weekly reporting cadence to share metrics and insights.
• Finding high-impact levers for optimization across creative, targeting, and algorithmic improvements.
• Leveraging data and patient insights to manage creative briefs.
• Staying updated on industry best practices and promoting performance marketing methodologies.

Requirements:

• 2-3+ years of experience in a performance marketing role.
• Experience running efficient paid media campaigns across Meta, Google, YouTube, and TikTok.
• Proven track record of growing conversion volume within CAC targets.
• Experience collaborating with creative teams.
• Ability to clearly communicate results and findings.
• Understanding of analytics platforms and attribution modeling.
• Belief in creative as a key driver for performance.
• Passion or experience in skincare and haircare (bonus).

Eucalyptus offers:

• Professional development budget.
• Equity.
• Health & fitness allowances.
• Generous parental leave.