AI Marketing Subject Matter Expert (SME) and Instructor (Contract)

Job Description

General Assembly is seeking an AI Marketing Subject Matter Expert (SME) and Instructor to support content development, curriculum enhancement, and instruction for their industry-leading learning programs. The role involves collaborating with learning designers, project teams, and functional experts to create, refine, and deliver high-quality educational content that meets evolving industry needs. This is a remote-friendly, flexible contract role.Responsibilities include pre-sale support, content development, and instruction. The SME will participate in pre-sale meetings, curate learning content, and facilitate engaging learning environments.The role involves:

• Participating in pre-sale meetings with GA Account Directors and prospective clients
• Preparing materials and insights to tailor GA’s learning solutions to client needs
• Curating, designing, and contextualizing learning content to align with industry needs and best practices
• Collaborating with instructional designers and SMEs to develop a world-class curriculum
• Facilitating engaging, supportive, and inclusive learning environments for students

Requirements:

• 2+ years of professional experience in relevant fields
• Experience mentoring, coaching, or teaching others
• AI applications in customer segmentation and personalization
• Experience with AI-driven marketing automation and campaign optimization
• Knowledge of generative AI for content creation and copywriting
• Understanding customer journey analytics using AI tools
• AI-powered SEO, social media analytics, and sentiment analysis

The role offers:

• The anticipated hourly pay range for this role in the US market is $70 - $100 / hour
• Remote work