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Lead Generation Specialist at aCommerce

aCommerce's lead gen expert in Southeast Asia eCommerce space.
On-Site
Philippines
Undisclosed salary

aCommerce is seeking a Lead Generation Specialist to become the company's expert in generating high-quality leads for new clients within the Southeast Asian eCommerce and online business space. The Lead Generation Specialist will build and execute a multi-channel lead generation strategy across diverse channels to deliver a consistent pipeline of qualified leads for the sales team, and drive a significant increase in client acquisition, exceeding established targets for number of qualified leads, lead conversion rate, and client acquisition cost.

Responsibilities

  • Utilize advanced sourcing tools to identify and build targeted prospect lists.
  • Develop engaging outreach strategies, including personalized email campaigns, cold calling, and social media engagement.
  • Conduct compelling video introductions and presentations.
  • Qualify leads effectively, assessing their fit for aCommerce's services and potential deal size.
  • Collaborate with the marketing team to create valuable content assets.
  • Manage lead capture strategies for webinars, events, and online content.
  • Develop and implement effective lead nurturing campaigns.
  • Provide timely and personalized communication to potential clients.
  • Work closely with the sales team to ensure smooth handoff of qualified leads.
  • Track and analyze key performance metrics (KPIs) related to lead generation activities.
  • Prepare regular reports and insights to inform and optimize lead generation strategies.
  • Stay up-to-date on industry trends and competitor activity.

Requirements

  • Experience with sourcing tools like LinkedIn Sales Navigator, Apollo.io, and industry databases.
  • Experience with developing and implementing lead generation strategies.
  • Experience with content marketing and event lead generation.
  • Experience with lead nurturing.
  • Experience with data analysis and reporting.
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aCommerce

aCommerce is the largest ecommerce enabler in Southeast Asia, providing end-to-end ecommerce solutions for multinational brands, particularly in the consumer goods sector. The company focuses on product distribution and converting sales into cash through effective accounts receivable management. aCommerce emphasizes building strong client relationships and offers a multicultural environment fostering career development and professional growth through technology and innovation in ecommerce. It values its employees, offering flexible work arrangements and celebrating achievements.