Product Marketing Manager – IoT & Embedded Systems

Canonical is seeking a Product Marketing Manager to drive the adoption and commercial success of its IoT portfolio. This role is pivotal in shaping how enterprises leverage open-source technology for smart devices. The Product Marketing Manager will be responsible for developing and executing go-to-market strategies, crafting compelling messaging, and collaborating with cross-functional teams. Canonical is a pioneering tech firm at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open-source projects and the platform for AI, IoT, and the cloud, we are changing the world of software.

Role involves:

• Developing and executing go-to-market (GTM) strategies for a range of IoT products.
• Leading messaging and positioning efforts ensuring our products stand out in a competitive market.
• Leading content planning with product managers.
• Collaborating on marketing campaigns.
• Launching new products and features.
• Running competitive analysis.
• Supporting the customer success team.
• Planning and executing global events, live webinars, and community meetups.

Requirements:

• A passion for technology and open source.
• Strong storytelling skills.
• Growth mindset.
• Excellent communication skills, both written and verbal.
• Data-driven mindset.
• Experience in product marketing for enterprise software, cloud, DevOps, or open-source solutions.
• Experience with demand generation.
• Comfort working cross-functionally with product, sales, partners, and marketing teams.

What Canonical offers:

• Distributed work environment with twice-yearly team sprints in person
• Personal learning and development budget of USD 2,000 per year
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Maternity and paternity leave
• Team Member Assistance Program & Wellness Platform
• Opportunity to travel to new locations to meet colleagues
• Priority Pass and travel upgrades for long-haul company events