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Intercom is seeking a Senior Manager, Web Product Storyteller to enhance product narrative on Intercom's website. The role involves strategic oversight of web product storytelling, team management, and cross-functional collaboration.

Intercom is a leading AI customer service company.

Responsibilities:
  • Own and drive the product story across Intercom’s website
  • Oversee and lead a team of two, providing strategic direction, mentorship, and execution support.
  • Develop and implement a scalable web content strategy, optimizing for engagement, conversions, and revenue impact.
  • Define messaging for new features and updates, ensuring they’re effectively positioned on the website.
  • Partner closely with product marketing, growth, design, and engineering to evolve the site’s user experience and conversion flows.
  • Use data and experimentation to refine messaging and page performance, balancing creative storytelling with measurable impact.
  • Champion a best-in-class web experience that differentiates Intercom in the AI-powered customer service space.
  • Drive alignment across teams to ensure messaging consistency, clarity, and brand voice across all web touchpoints.

Requirements:
  • 7-10+ years of experience in product marketing, web content strategy, or digital storytelling, ideally in B2B SaaS.
  • Outstanding writer & storyteller.
  • Proven leadership experience, with a track record of managing and growing a team.
  • Deep expertise in web strategy, content, and conversion optimization, with a focus on product storytelling.

What Intercom offers:
  • Competitive salary and equity in a fast-growing start-up
  • We serve lunch every weekday, plus a variety of snack foods and a fully stocked kitchen
  • Regular compensation reviews - we reward great work!
  • Pension scheme & match up to 4%
  • Peace of mind with life assurance, as well as comprehensive health and dental insurance for you and your dependents
  • Flexible paid time off policy
  • Paid maternity leave, as well as 6 weeks paternity leave for fathers, to let you spend valuable time with your loved ones
  • If you’re cycling, we’ve got you covered on the Cycle-to-Work Scheme. With secure bike storage too 
  • MacBooks are our standard, but we’re happy to get you whatever equipment helps you get your job done
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Intercom

Intercom provides a customer communication platform with the goal of enabling businesses to deliver exceptional customer experiences online. It serves over 25,000 businesses, offering tools for customer service and support team efficiency. Intercom is focused on AI-powered customer service, featuring Fin by Intercom, and Helpdesk by Intercom. Driven by core values of innovation and customer value, Intercom aims to lead the AI revolution in customer service. The platform facilitates millions of messages monthly between businesses and their customers.