Senior Product Marketing Manager, Content Initiative

Job Description

Pure Storage is seeking a Senior Product Marketing Manager to focus on content initiatives for Portworx, their Cloud Native Business Unit. This role involves developing content strategies to drive thought leadership and generate pipeline. The ideal candidate will combine writing and editing skills with project management abilities, working with internal and external teams to suggest content themes and strategies, including SEO activities.

Responsibilities Include:

• Understanding industry trends and marketing goals to recommend content angles and channels.
• Driving SEO focus in content strategy and creation.
• Developing content plans with deadlines, outlines, and calls to action.
• Supporting demand generation through a facilitated content pipeline.
• Writing, editing, and managing review cycles for articles, videos, and social content.
• Copyediting content and maintaining brand voice, tone, and quality.
• Developing headlines, pull quotes, and direct-mail copy.
• Managing editorial schedules for on-time delivery.

Requirements Include:

• Experience with Kubernetes/Containers/Data Management market and products.
• Proven SEO experience and a track record of growing organic search traffic and conversions.
• Up-to-date knowledge of SEO and inbound marketing trends.
• Independent work style and ability to execute with minimal direction.
• Outstanding written and verbal communication skills.
• Ability to navigate complex environments and build consensus.
• Project management skills and ability to meet deadlines.
• Comfort in a fast-paced environment with diverse tasks.

What Pure Storage Offers:

• Opportunity to contribute to something meaningful.
• Wellness resources and company-sponsored team events.