Senior Product Analyst

Job Description

Tide is seeking a Senior Product Analyst to drive data-informed decisions across its suite of products. The successful candidate will guide product strategy, ensuring offerings align with member needs. This role requires a blend of technical proficiency and business acumen, involving business use case development, go-to-market strategy revamping, and pre- and post-launch analysis.

The Senior Product Analyst will be an integral part of the product squad, reporting to the Head of Product Analytics. They will conduct hypothesis-driven deep dives into product usage data, lead product experimentation efforts, and collaborate with product teams to measure the impact of new features. They will also perform data deep dives to uncover opportunities for enhancing user experiences and translate revenue goals into business KPIs.

Responsibilities:

• Conduct hypothesis-driven deep dives to identify user pain points.
• Lead product experimentation efforts and analyze tests.
• Collaborate with product teams to establish and measure KPIs.
• Perform data deep dives to enhance user experiences.
• Translate revenue goals into business KPIs.
• Establish and quantify the impact of engagement-driven products on member longevity.
• Leverage insights into user behavior to design experiments.
• Partner with data, engineering, and data science teams to deliver a self-serve analytics platform.

Requirements:

• 5+ years of experience in Product Analytics, preferably within digital or fintech products
• Excellent SQL skills and comfort working with complex datasets
• Good experience in A/B testing
• Expertise in product strategy, experimentation, road mapping, and prioritization
• Deep understanding of consumer technology and passion for fintech
• Exceptional presentation skills and ability to convey complex data insights
• Value project management and outstanding people skills
• Solid understanding that user experience is a key product component
• Humble and confident; open to learning and improving
• Action-oriented and excel at delivering results in a fast-paced environment
• Self-starter, capable of operating independently

What Tide offers:

• Competitive salary
• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing support
• Learning & Development Budget
• WFH Setup allowance
• Privilege, Casual and Sick leaves
• Paid days off for volunteering or L&D activities
• Stock Options