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Associate Director of Global CRM at Too Good To Go

Too Good To Go is hiring Associate Director of Global CRM.
Remote
Hybrid
On-Site
Denmark
Undisclosed salary

Too Good To Go, a certified B Corp committed to fighting food waste, is seeking an Associate Director of Global CRM. The company operates a B2C marketplace connecting businesses with surplus food to consumers at reduced prices. They have over 110 million users across 19 countries and have saved more than 400 million meals.

The Associate Director of Global CRM will lead lifecycle marketing, automation strategies, and personalisation efforts.

Role involves:

  • Developing and executing a world-class lifecycle marketing strategy.
  • Leveraging automation and data-driven personalisation.
  • Maximising retention, engagement, and lifetime value of users and partners.
  • Delivering relevant communications across email, push notifications, and in-app messaging.
  • Leading A/B testing and optimisation efforts.

Requirements:

  • Solid background in CRM/lifecycle marketing.
  • Experience in a consumer marketplace, e-commerce, or app-driven business.
  • Proven track record of leading CRM automation, personalisation, and engagement strategies at scale.
  • Hands-on experience with CRM tools (Braze, Salesforce Marketing Cloud) and CDPs (Segment, Bloomreach, etc.).
  • Strong analytical skills and data-driven decision-making.
  • Excellent communication and stakeholder management skills.

Too Good To Go offers:

  • A rare opportunity to work in a global social impact company.
  • Personal and professional development in a fast-paced environment.
  • An inclusive company culture.
  • Hybrid working options.
  • Health insurance and pension plans.
Apply

Too Good To Go

Too Good To Go is a certified B-corp founded in 2015 with a mission to inspire everyone to take action against food waste. Originating in Denmark and active in numerous countries, the company connects businesses with surplus food to consumers, reducing waste. Through an app, users can purchase unsold food at a reduced price. The company aims to create a world where food is valued and not wasted, collaborating with partners and users to achieve this goal.