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Job Description
LastPass is seeking a Director of Consumer Engagement & Retention to spearhead retention strategies aimed at minimizing churn, converting freemium users, and maximizing growth through exceptional customer experiences. This role involves end-to-end ownership of the consumer retention strategy, leveraging data-driven insights and customer feedback to optimize the customer journey.

Responsibilities:
  • Retention Optimization & Subscription Growth
  • Customer Lifecycle Marketing & Personalization
  • Customer Engagement & Insights
  • Data Analysis & Reporting
  • Subscription Management & Revenue Expansion
  • Cross-Functional Collaboration & Leadership

Requirements:
  • Experience in retention, CRM, lifecycle marketing, and/or customer experience
  • Experience leading high-performing teams
  • Expertise in optimizing retention and scaling large scale subscription programs
  • Strong analytical skills, with experience in PowerBI, Databricks, and Customer Data Platforms
  • A proven track record of using data to drive impactful retention initiatives
  • Ability to balance strategic vision with hands-on execution to deliver measurable growth
  • Experience with advanced personalization and hands-on experience with platforms like Gainsight, Salesforce, Marketo, or similar

LastPass provides:
  • Remote-first culture
  • Flexible Paid Time Off policies
  • Generous parental leave
  • Continuous learning and development opportunities
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LastPass

LastPass is a leader in password and identity management solutions, dedicated to simplifying online access for individuals, families, and businesses. Combining advanced security infrastructure with user-friendly design, LastPass protects sensitive credentials and ensures secure access across devices. Trusted by millions globally, it caters to diverse needs, from individual users to large enterprises. The company emphasizes innovation, continuous improvement, and a customer-centric approach, embedding security and compliance into its core business objectives while fostering a culture of security, risk awareness and compliance excellence.

All Jobs at LastPass (22)