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MiQ is seeking a Product Marketing Manager to drive the go-to-market strategies and enhance the understanding of its products and solutions. The Product Marketing Manager will support product launches, create sales enablement materials, and implement programs to assist UK commercial teams in securing new business and boosting revenue. The role involves collaborating with the Global Product Marketing team to ensure messaging is relevant to the UK market.
This dynamic role requires a candidate with functional product marketing and sales enablement experience, a strong grasp of the programmatic advertising landscape, and excellent storytelling abilities to highlight MiQ's unique value proposition.
What this role involves:
- Creating and maintaining product sales materials and customer communications
- Executing go-to-market strategies for omnichannel programmatic advertising products
- Coordinating with stakeholders across various teams
- Planning and delivering commercial training and enablement programs
- Managing the end-to-end collateral production process
- Gathering field intelligence from UK and EMEA commercial teams
- Managing internal enablement resources and the Sales Portal
- Tracking and analyzing product marketing metrics
- Maintaining clear communication with stakeholders
Requirements:
- 5+ years of professional experience, including 2+ years in product marketing within the software, programmatic advertising, or adtech sectors
- Experience with Connected TV and/or Commerce Media (preferred)
- Excellent communication skills (written and verbal)
- Expertise in presentation software (Google Slides, PowerPoint)
- Strong project management skills
- Creative thinking and the ability to simplify complex concepts
- Detail-oriented and highly organized
- Experience with martech platforms (Seismic, Salesforce, Hubspot) is a plus
- A proactive and enthusiastic attitude
MiQ Offers:
- A hybrid work environment
- New hire orientation and job-specific training
- Internal and global mobility opportunities
- Competitive healthcare benefits
- Bonus and performance incentives
- Generous PTO and paid parental leave
- Employee resource groups
MiQ Digital
MiQ is a global programmatic media partner uniting marketers and agencies through data-driven solutions. The company specializes in designing impactful learning experiences related to products and technology. They deliver engaging training programs that excite commercial teams. They foster a welcoming culture, prioritize diversity, equity, and inclusion, and provide internal and global mobility opportunities. MiQ values passion, determination, agility, unity, and courage, shaping its collaborative and innovative approach to the programmatic industry.