Product Lead - China

Job Description

MiQ is seeking a Product Lead in China to oversee programmatic advertising products. The Product Lead will report to the General Manager (China Team) and will be based in Mainland China.

Responsibilities:

• Managing the integration of ADX, SSP, and DSP related products.
• Providing technical support for customer needs related to the programmed platform.
• Designing business channels, product functions, and business strategies based on market conditions.
• Promoting successful product launches.
• Maintaining existing customer and agent relationships.
• Troubleshooting issues and creating docking scheme designs for new traffic and budgets.
• Exploring the value of resources and combining traffic, platform, strategy, data, and customers to upgrade or build business models.

Requirements:

• 8+ years of experience as a Product Manager in programmatic advertising (DSP/ADX/SSP) or solution engineering.
• Familiarity with programmatic advertising workflow and data indicators (RTA/RTB).
• Experience with third-party advertising systems like Google DV360, Microsoft Advertising, and Baidu.
• Strong data analysis and communication skills.
• Proficiency in English.
• Project management and cross-team communication abilities.

MiQ offers:

• The opportunity to work with a leading Independent Marketing Intelligence Company.
• A global company culture.
• Professional and personal development.