Associate Director-Marketing Research

Job Description

Innovaccer is seeking an Associate Director-Market Research to lead its healthcare technology products research, focusing on the US market. The role involves driving strategic projects through analytical rigor and a deep understanding of value-based care.

The Associate Director will collaborate with cross-functional teams, leverage healthcare technology and marketing expertise, and inform high-level decision-making. This person will be responsible for refining market segmentation, evaluating Innovaccer's offerings, and providing executive-level guidance on positioning and messaging.

Role involves:

• Leading advanced research and paper development.
• Strategic segmentation and thought leadership.
• Synthesizing competitive benchmarks and recommendations.
• Cross-functional influence and collaboration.

Requirements:

• 7+ years in market research, strategic consulting, or product marketing.
• Experience in healthcare technology or IT is preferred.
• Proven expertise in crafting influential white papers and reports.
• Expert-level understanding of survey design and data analytics.
• Solid understanding of value-based care models and healthcare trends in the U.S.

Innovaccer offers:

• Generous leave benefits up to 40 days.
• Parental leave policy.
• Sabbatical leave policy.
• Health insurance.
• Pet-friendly office* (Noida office only)
• Creche Facility for children* (India offices)