Marketing Operations Analyst at Xendit

Xendit, a payment infrastructure provider across Southeast Asia, is seeking a Marketing Operations Analyst. This role is within the Revenue Operations group, which aims to maximize business performance by serving as a trusted partner to the sales and marketing organization.

The Marketing Operations Analyst will work with large datasets, conduct complex analysis, and convert marketing results into actionable decisions to accelerate Xendit’s growth. The ideal candidate will have experience in data analysis, marketing analytics, and a strong understanding of marketing tools and platforms.

Responsibilities:

• Support data cleaning, preparation, and organization.
• Assist in managing marketing data pipelines.
• Help maintain a single source of truth for marketing data.
• Work closely with marketing teams to ensure customer data flows correctly into Salesforce.
• Refine marketing attribution models.
• Build and maintain dashboards to visualize marketing performance.
• Track key performance indicators (KPIs) for marketing campaigns.
• Analyze website user interactions.
• Analyze lead quality and conversion trends.
• Assist in planning and executing A/B tests.

Requirements:

• Bachelor's degree or equivalent practical experience.
• 1-4 years of experience in querying and analyzing datasets using SQL or Python.
• 1-2 years of experience with data visualization tools such as Looker, Tableau, or similar.
• Basic understanding of statistics concepts.
• Exposure to marketing analytics, digital acquisition, or performance tracking.
• Strong analytical skills.
• Excellent communication and presentation skills.
• Ability to multitask and work with different stakeholders.

Xendit offers:

• Opportunity to work with large datasets.
• Chance to conduct complex analysis.
• Ability to influence marketing decisions.
• Collaborative environment.