Senior Product Marketing Lead

Job Description

Pacvue is seeking a Senior Product Marketing Lead to drive the success of its innovative product portfolio. The Senior Product Marketing Lead will champion Pacvue's products and develop compelling narratives that resonate with the target audience. He/She will define positioning, craft impactful messaging, and execute go-to-market strategies that fuel product adoption and revenue growth. He/She will be a strategic partner to product management, sales, marketing, and partnerships teams, ensuring cross-functional alignment and success.Role involves:

• Crafting value propositions that highlight product benefits.
• Developing messaging frameworks that articulate product features.
• Leading the creation and execution of go-to-market strategies.
• Conducting market and competitive analyses.
• Partnering with product management, sales, marketing, and partnerships teams.
• Developing sales enablement resources.

Requirements:

• 7+ years of experience in product marketing or a related field.
• Success in developing and executing product marketing strategies.
• Understanding of market dynamics and customer insights.
• Exceptional communication, presentation, and storytelling skills.
• Ability to work effectively in a cross-functional environment.
• Strong analytical skills.
• Familiarity with marketing automation platforms and CRM systems.

Pacvue offers:

• Unlimited Paid Time Off
• Paid Holidays and Floating Holidays
• Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
• 401k with Employer Match
• Paid Parental Leave