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CRM Data Analyst

CRM Data Analyst role at Sotheby's in New York.
Sotheby's
Hybrid
On-Site
United States
USD 130,000 - 150,000
Job Description

Sotheby's is seeking a CRM Data Analyst to join their Growth Marketing team. The ideal candidate will be responsible for analyzing customer and transactional data to drive customer acquisition and retention.

Responsibilities:

  • Develop and execute an email health and analytics model.
  • Work with the Email Service Provider (ESP) and the data team to ensure data availability and quality.
  • Extract actionable insights from email data.
  • Drive A/B and multivariate testing initiatives.
  • Collaborate with the marketing team to develop targeted email lists.
  • Implement advanced segmentation strategies.
  • Provide reporting and insights to senior Marketing leadership.
  • Proactively identify trends and business opportunities.
  • Build customer views to understand the impact of Marketing.
  • Build and maintain strong working relationships across departments.
  • Communicate technical material with clear data visualization.
  • Collect, organize, analyze, and disseminate information with attention to detail.

Requirements:

  • Bachelor’s degree in business, finance, accounting, statistics, or related field.
  • 4 years' experience in data analytics or related field.
  • Proficient at navigating cross functional efforts and influencing Product, Finance, Business Operations and Engineering.
  • Deep knowledge of email marketing, database marketing, data integration, and CRM.
  • Polished communication skills.
  • Strong working knowledge of Marketing Mix Models, Multi-Touch Attribution Models, Customer Segmentation and incrementality measurement approaches.
  • Advanced Microsoft PowerPoint abilities.
  • Expert at BI Tools (e.g. Tableau), SQL and Excel.
  • Strong organizational skills and a sense of ownership.
  • Experience using an enterprise-level digital analytics platforms (e.g. Adobe Analytics, Google Analytics, etc.).
  • Strong problem-solving and analytical skills.
  • Ability to manage multiple priorities and lead complex projects.
  • Ability to work onsite 2-3 days per week

The role offers:

  • Discretionary bonus
  • Competitive benefits package
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Sotheby's

Sotheby's, established in 1744, stands as the world's premier destination for art and luxury. Through auctions and buy-now channels, including private sales, e-commerce, and retail, Sotheby's promotes access to exceptional art and luxury items. Its global marketplace is underpinned by a leading technology platform and a specialist network across 40 countries, covering 70 categories, from art and jewelry to wine, spirits, and design. Sotheby's values the transformative power of art and is dedicated to fostering inclusivity, sustainability, and collaboration within the art and luxury sectors.

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