Job Description
Catapult is seeking a Director of Global Digital & Growth Marketing to lead its digital strategy and growth initiatives. This role involves scaling the global digital presence, optimizing customer acquisition, and driving growth through innovative strategies.Responsibilities include:
- Developing and executing a comprehensive global digital marketing strategy.
- Overseeing all digital channels, including website, SEO, SEM, and paid media.
- Leading demand generation efforts and optimizing the customer acquisition funnel.
- Utilizing data analytics to gain insights into customer behavior and campaign performance.
- Leading the strategy and execution of global marketing campaigns.
- Managing and growing a high-performing global digital marketing team.
- Ensuring consistent brand messaging and optimizing website user experience.
- Evaluating and managing the marketing technology stack.
Requirements include:
- 8+ years of experience in digital marketing and growth roles within a SaaS B2B environment.
- Proven track record of driving growth through data-driven strategies.
- Extensive experience with demand generation, SEO/SEM, and paid media.
- Strong knowledge of growth marketing tactics and funnel optimization.
- Experience managing a global team.
- Excellent proficiency in data analysis and performance tracking.
- Expertise in marketing technologies.
Catapult offers:
- Opportunity to work with ambitious and intelligent people in an exciting industry.
- A collaborative and challenging environment for professional development.
- Opportunity to work across multiple nationalities and cultures.