Job Description
Recorded Future, a leading intelligence company, is seeking a Field and Partner Marketing Manager in Australia. This role is crucial for extending Recorded Future's market position in the Threat Intelligence industry. The Field Marketing Manager will oversee industry events, user conferences, and digital campaigns to drive qualified opportunities for the sales team. He will be responsible for planning and executing marketing programs to generate new prospects, improve customer retention, and drive partner marketing engagement.
- Integrate with Australia field sales, corporate marketing, digital marketing, and channel teams.
- Communicate and educate the sales team regarding new and planned marketing activities.
- Research, choose, design, and manage field and partner events.
- Implement a targeted account strategy to support account-based selling.
- Work with the marketing team to produce marketing assets for field marketing events.
- Forecast, measure, analyze, and report on the impact of programs.
- Maintain a tight interlock with the APJ Business Development Rep (BDR) team.
- Experience driving field marketing efforts for a high technology, B2B organization (cybersecurity industry preferred).
- Natively fluent in English.
- In-depth understanding of demand generation and marketing principles across the Australian market.
- Experience with key marketing and sales tools (SFDC, Marketo & Asana knowledge a plus).
- Willing to travel (~20%).