Job Description
Appspace is seeking a Senior Demand Generation Manager to develop and execute demand generation programs, driving qualified leads and accelerating pipeline growth. The ideal candidate will be data-driven and results-oriented, with a proven track record in B2B SaaS marketing.This role involves:
- Developing and implementing a comprehensive demand generation strategy.
- Planning and executing multi-channel marketing campaigns.
- Managing campaign budgets and optimizing spending.
- Tracking and analyzing campaign performance.
- Collaborating with sales, product marketing, and content teams.
Requirements include:
- 5+ years of experience in B2B SaaS demand generation or marketing roles.
- Proven track record of developing and executing successful demand generation campaigns.
- Strong understanding of lead generation principles across digital marketing channels.
- Experience with marketing automation platforms and CRM systems (e.g., Salesforce).
- Excellent analytical and data interpretation skills.
Appspace offers:
- A remote work environment.
- A culture focused on creating better work experiences.