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VEED.IO is seeking a Senior B2B Product Marketing Manager to join their rapidly growing marketing team. This role is based in Amsterdam and reports to the VP of Marketing. The ideal candidate will be responsible for developing and executing the go-to-market strategy for VEED's product portfolio.VEED.IO operates on a hybrid work model, requiring one day a week in the Amsterdam office.Responsibilities:
  • Defining core messaging and positioning.
  • Developing and executing product positioning and messaging.
  • Understanding target audience and market trends.
  • Creating product collateral for the sales team.
  • Developing a deep understanding of target markets.
  • Monitoring market and competitor trends.
  • Collaborating with the product team on product launch plans.
  • Developing sales enablement materials.
  • Creating marketing materials.
  • Managing product launches and releases.
  • Aligning marketing and product teams.
  • Creating strategies for user onboarding.
  • Measuring and reporting on product marketing initiatives.
Requirements:
  • 5+ years of experience in product marketing in a B2B SaaS or PLG company.
  • Familiarity with key marketing channels (SEO, paid ads, email, influencer, social).
  • Track record of working with sales and revenue teams.
  • Proven ability to develop and execute successful product marketing strategies.
  • Strong understanding of B2B marketing techniques and sales processes.
  • Familiarity with Hubspot preferred.
  • Excellent communication and project management skills.
  • Experience working with cross-functional teams.
  • Proficiency in using AI-powered tools for marketing.
VEED.IO Offers:
  • Opportunity to shape product marketing at a fast-growing company.
  • Chance to work on successful SaaS products.
  • A dynamic and ambiguous work environment.
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VEED.IO