Principal Brand Designer

Job Description

This role at Metalab involves leading the brand design process from concept to execution, setting creative and strategic vision for brands. The Principal Brand Designer will develop brand identities, educate teams on brand practices, and collaborate with product designers and managers. They will also advocate for brand thinking, deliver well-documented brand systems, and present creative work to stakeholders.

What this role involves:

• Leading the brand design process from concept to execution.
• Developing inspiring and scalable brand identities.
• Acting as a trusted partner to clients and internal teams.
• Working closely with Product Designers and Product Managers.
• Advocating for brand thinking across the organization.
• Delivering polished brand systems.
• Pushing creative boundaries.
• Presenting and defending creative work to stakeholders.

Requirements:

• 7+ years of experience in brand design, marketing, or visual identity.
• Expertise in translating brand strategy into visual identities.
• Strong presentation skills.
• Experience working in collaborative environments.
• Proficiency in Figma, Illustrator, and Photoshop.
• Passion for storytelling.
• Comfortable leading workshops.
• Understanding of product design principles.

Role offers:

• Opportunity to set the creative vision for brands.
• Remote work within PST to BRT time zones.
• A key role in shaping how Metalab and clients brands come to life.
• Collaborating across disciplines.