Paid Media Manager at HyperionDev

HyperionDev is seeking a Paid Media Manager to lead paid media strategy and execution across multiple channels and brands. The Paid Media Manager will drive customer acquisition and engagement through paid campaigns, aligning with marketing objectives. This role involves managing paid media channels, optimizing campaigns, and maximizing ROI across platforms like Google Ads, Meta Ads, and Reddit Ads.

The person will work with cross-functional teams to ensure high-impact, cost-efficient campaigns. They will manage large ad budgets, implement optimization strategies, and lead performance reporting. The role provides an opportunity to enhance digital marketing skills and contribute to the company's growth by acquiring leads, improving conversion rates, and maximizing lifetime value from paid media channels.

Responsibilities:

• Develop and Lead Paid Media Strategy
• Campaign Execution & Optimization
• Budget and Resource Management
• Data-Driven Reporting & Insights
• Cross-Functional Collaboration
• Lead Conversion & Funnel Optimization
• Supplier and Vendor Management
• Mentorship & Team Development
• Thought Leadership

Requirements:

• Minimum 3+ years of experience managing large-scale paid media campaigns
• Experience with PPC, display, and social ads across platforms such as Google, Meta, and others
• Proven experience in B2C marketing, both paid and organic
• Strong command of Google Analytics, Google Tag Manager, and other web analytics platforms
• Experience with budgeting and forecasting
• Creative and Strategic Mindset
• Excellent communication skills
• Action-oriented with a “roll up your sleeves approach”
• A self-starter

What HyperionDev Offers:

• Hybrid work options
• Opportunity to learn new tech skills