Category Strategy Manager

Dr. Squatch is seeking a Category Strategy Manager to play a crucial role in developing and executing retail strategies to drive growth. The role involves working cross-functionally to optimize major programs, surface insights, and maximize performance in a fast-paced environment. This is a hybrid role based in Marina del Rey, CA reporting to the Director of Retail Strategy.

What This Role Involves:
• Analyzing market data, shopper insights, and the competitive landscape to identify opportunities for category growth.
• Tracking and reporting category performance to inform decision-making for assortment, pricing, and promotion strategies.
• Developing fact-based category stories that align with retailer objectives, using syndicated data.
• Supporting the Director in building and executing category plans for key retail accounts.
• Collaborating with Sales to develop customized category presentations and recommendations for retail partners.
• Conducting category reviews with retail partners to share insights and explore growth opportunities.
• Working closely with Marketing and Product Development teams to support new product launches and campaigns.

Requirements:
• Bachelor’s Degree in Business, Marketing, quantitative, or technical field.
• 5+ years of experience in CPG or retail in a Category Manager or Insights/Analytics role.
• Management consulting experience with exposure to CPG or retail strategy.
• Experience with retailer, syndicated, and panel data sources, data analysis, and visualization tools.
• Proficiency in Excel and PowerPoint/Google Slides.
• Advanced understanding of CPG industry trends and category management processes.

What This role Offers:
• Competitive salary
• Medical, dental, vision, 401k with Squatch match, and PTO.