Senior Digital Media Analyst, Paid Media at Kepler Group

Kepler is seeking a Senior Digital Media Analyst to join its Optimization and Innovation team. This role involves serving as a primary client point of contact, overseeing campaign execution, and leading program management and innovation. The Senior Analyst will work closely with clients to understand their business goals, design and execute sophisticated programs, and contribute to client insights and strategy reports.Kepler is recognized as a great place to work, valuing transparency, growth opportunities, and a fun work environment. The company encourages applications from diverse backgrounds, emphasizing a people-first approach.Responsibilities

• Refine expertise in leveraging digital media channels, including social, video, and programmatic media
• Act as a key day-to-day contact for assigned clients and vendors
• Partner with clients to understand their business goals and marketing objectives
• Work with the Optimization & Innovation Manager to design and execute programs
• Manage Optimization & Innovation Analysts
• Execute and monitor all aspects of campaign setup
• Contribute to client insights and strategy reports

Requirements

• 1-3+ years of Paid Search experience (ads platforms)
• Preferred experience with client and account management
• Proficiency in digital advertising platforms
• Familiarity with ad policies and creative standards
• Understanding of the programmatic ecosystem
• Experience with people management preferred
• Strong analytical skills and comfort with MS Excel
• Excellent communication (English and Spanish) and presentation skills
• Effective troubleshooting and creative problem-solving skills
• Ability to self-manage, juggle multiple priorities, and pay close attention to details
• Ability to contribute to a fast-paced, team-based environment