The company is looking for a Brand Content Strategist to lead content creation across various marketing channels and enhance the brand’s voice. The candidate will refine the content creation process by studying current trends, implementing best practices, and directing a team of copywriters. They will produce engaging website content and marketing materials, focusing on concise, impactful writing. Role Responsibilities:
- Staying updated on industry trends and audience preferences to refine the content strategy.
- Creating and optimizing the content plan to ensure audience and brand relevance.
- Ensuring consistent brand messaging across all content on marketing channels.
- Collaborating with marketing, PR, SEO, design, and sales teams to enhance content.
- Producing copy for marketing campaigns, service pages, conferences, and events.
- Serving as a point of contact for copywriters, helping refine content.
- Suggesting fresh concepts and improving existing materials to reinforce brand messaging.
Requirements:
- 3+ years of experience in a similar role
- Native or near-native English proficiency
- Excellent writing, storytelling, and editing skills
- A portfolio showcasing marketing campaign ads, newsletters, and website landing pages
- Ability to work independently, take initiative, and manage and support others
- Strong understanding of content marketing trends
- Experience working with B2B and enterprise audiences
- Experience with SEO optimization and relevant tools is a plus
- A background in Communications, Journalism, or Marketing is an advantage
What role offers:
- Technical and non-technical training for professional and personal growth.
- Internal conferences and meetups to learn from industry experts.
- Support and mentorship from an experienced employee to help you professional grow and development.
- Internal startup incubator.
- Health insurance.
- English courses.
- Sports activities to promote a healthy lifestyle.
- Flexible work options, including remote and hybrid opportunities.
- Referral program for bringing in new talent.
- Work anniversary program and additional vacation days.