Content Marketing Specialist (Mid - Senior) at Cake Taiwan

Cake, a company originating from Taiwan, is seeking a Content Marketing Specialist to join its marketing team. This role involves writing various marketing materials, optimizing brand SEO keywords, conducting interviews, and collaborating on content related to product marketing strategies.

The Content Marketing Specialist will work within an international team, contributing to the Taiwan market while learning about marketing needs and strategies in other markets. The role offers opportunities to participate in global SEO strategy planning and expand professional expertise.

Responsibilities include:

• Planning and optimizing SEO strategies.
• Conducting SEO research and content uploads.
• Enhancing Cake App downloads through App Search Optimization.
• Executing interview content.
• Managing online marketing activities.
• Assisting with B2B marketing and content collaborations.

Requirements:

• 2+ years of SEO content or product marketing experience.
• Familiarity with data analysis tools like GA, Google Search Console, Ahrefs, Mixpanel, and GTM.
• Strong editing and graphic design skills.
• Fluent and logical Chinese writing skills, with the ability to find information in English.
• High sensitivity to text content and accuracy.
• Good communication and coordination skills.
• Interest in job search, career, and workplace topics.
• Goal-oriented and self-motivated, able to balance efficiency and quality.

The company offers:

• Generous time off policy
• Flexible work arrangement
• Continuous learning opportunities
• Team-spirited environment